Mobile Libraries Offer Novel Approach To Bus Journeys
Harrogate International Festivals has once again teamed up with Transdev, which runs the Harrogate Bus Company, to bring a whole world of books to bus passengers.
Matt Burley, project and marketing manager at Transdev (in the foreground) & Jason Asquith, general manager at Harrogate Bus Company
Over the past few years, the arts charity has provided more than 1,000 novels to create mobile ‘libraries’ onboard Transdev’s 36 buses travelling on the Leeds-Harrogate-Ripon route.
The idea behind the popular on-board libraries is to encourage reading for pleasure and builds on a long-running partnership between the two organisations. It also ties in with Harrogate International Festivals’ longstanding focus on providing arts opportunities for everyone.
Passengers on the 36 buses can take the books away and are encouraged to contribute one in return, creating an ever-changing supply of books.
Numerous studies have proven that reading can reduce stress, stimulate the brain and boost relaxation, with one study, carried out by the University of Sussex, revealing that just six minutes of reading can reduce stress levels by as much as 68 per cent.
Matt Burley, project and marketing manager at Transdev, said: “We know from speaking to our customers that these mobile ‘libraries’ are hugely popular, which is why we are delighted to be part of this brilliant initiative. We all live busy lives but making time for reading is really beneficial and this is a great way of doing just that.”
Sharon Canavar, chief executive of Harrogate International Festivals, said: “This initiative is something very close to our hearts because we know the joy and pleasure that comes from reading a good book – whether it’s a page-turning thriller, a gripping crime novel, or an inspiring memoir.
“We know, too, that reading can boost our wellbeing, improve sleep, reduce stress levels and help us develop empathy for others.
“There are so many benefits to reading and if just a few extra people get on board and pick up a new book, then we’ll be over the moon.”
About Harrogate International Festivals
Harrogate International Festivals is a charitable organisation with a mission to present a diverse year-long programme of live events that bring immersive and moving cultural experiences to as many people as possible. Delivering artistic work of national importance, the Festival curates and produces over 300 unique and surprising performances each year, celebrating world-renowned artists and championing new and up-coming talent across music, literature, science, philosophy and psychology.
The HIF+ ongoing education outreach programme engages schools, young people and the local community with workshops, talks, projects and inspiring activities, ensuring everyone can experience the Festival’s world class programme and the transformative power of the arts. Established in 1966, Harrogate International Festivals is an artistic force to be reckoned with and a key cultural provider for the North of England.
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